The Value Behind Website Maintenance

This post is going to talk about the value of website maintenance and why it's worth spending the time to show it some love and care! Your website works for you 24/7, which means it has the potential to bring you a lot of traffic and a lot more business! However, if you're not keeping your site fresh and up-to-date, or formatting and optimizing your content correctly, you may not be seeing the kind of results you were hoping for. Search engines, like Google, are focused on the user and so they … Read more about The Value Behind Website Maintenance

What is SEO and Why is it Important

This post is going to talk about what SEO is and why it's important to have on your website or blog. WHAT IS SEO? SEO, or Search Engine Optimization, is a technique used to help search engines and potential customers find content on your site. WHY IS SEO IMPORTANT? You want people to be able to find your content because that means more leads and potentially more business for you! If you and your competitor have very similar information on each of your websites, but your website is … Read more about What is SEO and Why is it Important

How to Create Pinterest Graphics that Drive Traffic to Your Site

This post will provide some tips and guidelines for creating Pinterest graphics that not only look good but also drive traffic to your site! I'll be going over: What Pinterest is and why you should create Pinterest graphics for your blog posts Some Pinterest graphic design and optimization guidelines Some social share tools to help you boost your traffic A step-by-step tutorial on how to easily create Pinterest graphics yourself, even if you're not a designer! And for free! SOME BACKGROUND … Read more about How to Create Pinterest Graphics that Drive Traffic to Your Site

Why Small Business Blogging is so Important

This post is going to talk about why small business blogging is so important, especially if you want to boost your business without spending a lot of money on advertising and marketing.     FIRST OF ALL, WHAT IS A BLOG? A blog is a page of a website that displays articles (also known as blog posts) in a feed. Your articles are usually updated on an ongoing basis and are listed in chronological order on your blog page. A blog is also a cost-effective marketing investment. Adding a blog to your … Read more about Why Small Business Blogging is so Important

Affiliate Marketing: The Easiest Way to Make Passive Income

WHAT IS AFFILIATE MARKETING Affiliate marketing is the process of earning a commission by promoting other people’s (or company’s) products or services. If there is a product or service you use and love, you can promote it on your website or blog and earn a piece of the profit for each sale that you make. This is a win-win-win on three levels:  • You earn a commission • The company you promote receives a new sale • The customer receives a product or service through a trusted referral The best … Read more about Affiliate Marketing: The Easiest Way to Make Passive Income

Why Your Business Needs a Website

This post is going to explain the reasons why your business needs a website, whether you're a small business, large business or entrepreneur. So you're contemplating getting a website, but you're feeling on the fence about it, wondering if you really need one. Maybe you believe a website isn't in your budget, or maybe you just don't really understand the benefits of having one. Maybe you think your business is too small or you have products or services that just can't be sold online. It's … Read more about Why Your Business Needs a Website