As your designer, the more information I have about you and your business up front, the better I will be able to help you create the beginnings of a successful brand. 🙂 My branding process usually starts off with some questionnaires that help me get a better understanding of what you do, who your target audience… Read more about Why a Mood Board is an Important First Step in Your Branding Process
11 Ways to Drive More Traffic to Your Site for FREE
The more traffic you drive to your website or blog, the more leads you’ll get. And what do more leads bring? More potential business! To help you drive more traffic to your website, it really helps to create a strong online presence. Why? Well, according to BrightLocal, 97% of consumers in 2017 searched online to… Read more about 11 Ways to Drive More Traffic to Your Site for FREE
Featured Unicorn: Shannon Gaines
Shannon Gaines is the beauty and brains behind Epic Tan, a spray tanning studio in Scottsdale, AZ. EPIC TAN HOW WE MET I met Shannon, at the beginning of 2018, as a referral from spray tan educator and mentor Kelly Callaghan (now Kelly Meadows.) Shannon had just started her own spray tanning business and was looking for some help… Read more about Featured Unicorn: Shannon Gaines
What is Branding + Why is it Important?
If you own a small business, you might be one of the many who overlooks how important it is to professionally brand yourself. Maybe you don’t really understand what branding is, maybe you are just starting out and don’t think you have the budget to create a professional-looking brand, or maybe you think all you… Read more about What is Branding + Why is it Important?
Blog + Biz Resources to Help You Create and Grow Your Business
When I first started this business in 2013, I had no idea where to begin. I remember longing for some sort of list of resources I could use to not only help me get everything set up but also help me manage and grow my business easier. So, after many years of trial and error,… Read more about Blog + Biz Resources to Help You Create and Grow Your Business
How to Create the Perfect Facebook Group Cover Photo
If you host a group on Facebook, you may have noticed that your cover photo is looking a little “off.” This is because Facebook changed the size of the Facebook group cover photo on November 27, 2017. Along with this size change, there are parts from the top and bottom of the image that are mysteriously… Read more about How to Create the Perfect Facebook Group Cover Photo
Featured Unicorn: MaryKate McInerney
MaryKate McInerney is the beauty and brains behind Kissed, an organic airbrush tanning studio in the Boston area. KISSED HOW WE MET I met MaryKate, back in 2016, as a referral from spray tan educator and mentor Kelly Callaghan (now Kelly Meadows.) MaryKate had just started her own organic airbrush tanning business and was looking for some help… Read more about Featured Unicorn: MaryKate McInerney
Featured Unicorn: Jhay Bastien
Jhay Bastien is the beauty and brains behind Nurtured Soul Nutrition. As a Health and Weight Loss Nutritionist, she helps her clients adopt healthy habits and change their relationship with food so that they can achieve long-lasting weight loss. NURTURED SOUL NUTRITION HOW WE MET Jhay and I met through a mutual friend at the end… Read more about Featured Unicorn: Jhay Bastien
A Beginner’s Guide to Logo Design
Designing a logo might seem like a simple and quick task, however, there’s actually lot more that goes into it than you might think. Whether you’re a new business just starting out, or a business who’s in the process of rebranding, there are a few important things you are going to want to consider before… Read more about A Beginner’s Guide to Logo Design
How to Manually Backup Your Website’s WordPress Files and Database
Do you backup your website? If you’re like most people, you probably don’t make it a priority to make sure your website is backed up. Maybe you don’t think anything bad will happen. Maybe you don’t know how to backup your website. Or maybe you never even knew you had to. Whatever your reason is,… Read more about How to Manually Backup Your Website’s WordPress Files and Database
How to Link Within a Page Using Anchor Links
Adding anchor links to a WordPress page is super simple! I’m going to show you how to do it in just 3 steps and without having to do any kind of coding! But first, let’s go over what anchor links are and how you can use them. What is an Anchor Link? An anchor link… Read more about How to Link Within a Page Using Anchor Links
The Value Behind Website Maintenance
Your website works for you 24/7, which means it has the potential to bring you a lot of traffic and a lot more business! However, if you’re not keeping your site fresh and up-to-date, or formatting and optimizing your content correctly for SEO, you may not be seeing the kind of results you were hoping… Read more about The Value Behind Website Maintenance
How I Created My Dream Business + Freedom Lifestyle
This is my story about how I became an entrepreneur (after never wanting to have my own business,) how I discovered my true passion and how I created the kind of lifestyle that gives me the freedom to be my own boss, live wherever I want and do more of what I love. It’s a… Read more about How I Created My Dream Business + Freedom Lifestyle
How to Create Pinterest Graphics that Drive Traffic to Your Site
This post will provide some tips and guidelines for creating Pinterest graphics that not only look good but also drive traffic to your site! I’ll be going over: What Pinterest is and why you should create Pinterest graphics for your blog posts Some Pinterest graphic design and optimization guidelines Some social share tools to help you boost your traffic A… Read more about How to Create Pinterest Graphics that Drive Traffic to Your Site
How to Create Your Own WordPress Blog
This post will help guide you through the technical process of setting up your own self-hosted WordPress blog or website. My goal is to not only help you get everything set up quickly and easily, but also to help save you time, frustration and money! In addition to all of that, this post will also help you with the… Read more about How to Create Your Own WordPress Blog
What is SEO and Why is it Important
As a new blogger, entrepreneur or small business owner, you may be wondering, “how the heck do I get my business noticed online and without having to spend a ton of money on marketing and advertising?” The answer, my friend, is SEO, or Search Engine Optimization. In this post, I’m going to help you get… Read more about What is SEO and Why is it Important
Why Small Business Blogging is so Important
This post is going to talk about why small business blogging is so important, especially if you want to boost your business without spending a lot of money on advertising and marketing.   FIRST OF ALL, WHAT IS A BLOG? A blog is a page of a website that displays articles (also known as blog… Read more about Why Small Business Blogging is so Important
Affiliate Marketing: The Easiest Way to Make Passive Income
WHAT IS AFFILIATE MARKETING Affiliate marketing is the process of earning a commission by promoting other people’s (or company’s) products or services. If there is a product or service you use and love, you can promote it on your website or blog and earn a piece of the profit for each sale that you make.… Read more about Affiliate Marketing: The Easiest Way to Make Passive Income
Why Your Business Needs a Website
This post is going to explain the reasons why your business needs a website, whether you’re a small business, large business or entrepreneur. So you’re contemplating getting a website, but you’re feeling on the fence about it, wondering if you really need one. Maybe you believe a website isn’t in your budget, or maybe you just don’t really understand the benefits of… Read more about Why Your Business Needs a Website
How to Get a Free Domain Name with GoDaddy
This post is going to show you how to get a free domain name with GoDaddy.com! And as an added bonus, I’ll also show you how to get web hosting for just $1 a month!  * This post contains affiliate links  Since 2003, I’ve been using GoDaddy, the world’s leading domain registrar, for all of my domain names and… Read more about How to Get a Free Domain Name with GoDaddy